It is your way to say why and how your business is acting responsibly.
Your viewpoint should:
- Reduce barriers: Reduce consumer confusion around sustainability by describing positive values and impacts of buying your products
- Create benefits:
Create an emotional connection by helping consumers feel they are
contributing to a better world and are part of a solution when they buy
from your company.
Read more on what consumers want here
Tshwane greenest city on the continent
Mayor of Tshwane Kgosientso Ramokgopa heard this week that his city had won the Africa leg of the Earth Hour competition for its consistent green policies.
Mayor Kgosientso Ramokgopa was delighted to learn his city had won the Africa
leg of the Earth Hour competition. Image by: SIZWE NDINGANE.
Read more here
Read more here
Snake Eagle Thinking -
Sustainability-through-Art
Please take a few minutes and watch an extract of the Launch of the Snake-Eagle Thinking path in Matjiesfontein. Eugenie Grobler performed at this event and the video uses an extract of a live performance of the song “One Day” as background.
Eugenie will be performing in AMSTERDAM Datum: DO. 30 Juni 2016,
Theater de Roode Bioscoop, Haarlemmerplein 7, 1013HP AMST
Telefoon: 020 6257500, Kaarten bestellen: www.roodebioscoop.nl
Theater de Roode Bioscoop, Haarlemmerplein 7, 1013HP AMST
Telefoon: 020 6257500, Kaarten bestellen: www.roodebioscoop.nl
Please support this extraordinary artist from South Africa.
“I believe that each person has a story to tell and my life is informed and shaped by the stories I experience and witness around me. Alongside my love of story, both my personal and professional worlds are shaped by a life-long fascination with the study and teaching of the creative process and the possibilities it unlocks for transformative encounters with ourselves and each other. My career as singer-songwriter and facilitator of creative and social empowerment processes has been a reflection of the above”. - Eugenie Grobler
Our Sustainability Hero of the Week is Ruda Landman, widely
regarded as South Africa’s most respected TV journalist. Tune in to the
iStart2 Show on Thursday at 17h30 to listen to our interview with this
incredible woman.
Keitu Gwangwa & Pierre du Toit host the iStart2 Show on Thursdays at
17h30. Radio Today broadcasts on 1485 MW (AM) in greater Johannesburg
and countrywide on #DStv audio channel 869.
Radio Today also streams globally on www.1485.org.za.
Something to think about:
Paul Hohnen wrote in his blogpost the other week that "where a decade ago there was still optimism that things could be turned around on issues like climate change, deforestation and over-fishing, people [sustainability professionals] are now openly saying that it is too late. Humankind will have to experience a profound crisis before it understands that the "doom and gloom" and "limits to growth" fraternity were right after all".
Have a wonderful week!
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.