Tuesday, May 6, 2014

Whiter shade of pale ... Lorraine Jenks

An avid follower and advocate of all things green for some 40 years, motivational speaker Lorraine Jenks’ passion for preserving the environment and sustainable living started in the 70s. Today, that passion has evolved into a remarkable dedication to teaching, educating, motivating and putting right some of the environmental disasters that business, its brands and consumers have made and continue to make on a daily basis.

The Little Green Queen, Lorraine Jenks
"Think before you buy"

Her brainchild and business, Hotelstuff, was born in 2001 and was followed in 2009 by its sister, Greenstuff, a green-only online procurement tool. Lorraine and Greenstuff stood at the forefront of the green wave in South Africa, breaking new ground in many sectors.

Lorraine has enjoyed wide industry acclaim for her tireless work in the field of sustainability with many an award on her proverbial mantelpiece. On the South African speaking circuit, Lorraine is widely respected and known for her fresh, engaging signature style and impactful delivery, often laced with well-placed humour. Her environmental messages are hard hitting yet practical and audiences leave with the beginnings of a fundamental mind shift, empowered with insight and real-time solutions with which to start a greener journey.

We chatted to Lorraine about the challenges we face as a nation and the questions we need to ask our politicians. A feisty woman determined to speak her mind on Monsanto, the Dalai Lama and flip-flop fundraising to save the Rhino. "I sound like a crystal clutching tree hugger. Had a chance to be controversial, deliberately, to make people take note," she remarked after the Radio Show.

To listen to the show just click play below:

Thought of the day: 

Heart or head?

Tune in at 17h30 to the iStart2 Show on Radio Today 1485 AM in Jozi, Nationally on DSTV Audio Channel 869 or worldwide on www.1485.org.za. Show hosted by Pierre du Toit and the beautiful Keitu Gwangwa. The show is broadcast every Monday at 17h30 and repeated on Thursdays at 17h30 (SA Time). 

Please Visit our website: www.istart2.com and join our movement.