Tuesday, August 27, 2013

Enough for all, forever ... Jeunesse Park

One woman... One dream... 4,2 Million trees.. The life of Jeunesse Park in a nutshell ... a lifelong conservationist and environmental activist. She is the founder of Food & Trees for Africa - South Africa's first and only national greening social enterprise.

FTFA promotes, develops and manages greening, climate change issues,  sustainable natural resource management  and food security programmes since 1990. Jeunesse and her team have distributed over 4,2 million trees across South Africa. Another "convenient truth" is that she has helped develop over 2500 natural food gardens for some of the poorest people of SA. 

I left the studio feeling hugely inspired by Jeunesse. On days like this I am  reminded once again that iStart2 is just a little seed that was planted four years ago. Some people pass by, some pee on the ground cover, some close their eyes and look the other way, some pour water, some bring fertilizer, some go out and tell others about the little seed ... People like Jeunesse see the tree.

Our Branding Warrior, Chris Keys, created a cartoon for Jeunesse  Let's all take hands in Arbour Month and plant a tree with Food & Trees for Africa. Our goal is to distribute 135 000 trees together next year. Are you Mime or Meme?

To listen to the remarkable story of Jeunesse Park, just click play:

Listen to the iStart2 Show on Radio Today 1485 AM in Jozi, dstv Audio Channel 869 or worldwide on www.1485.org.za. The show is on every Monday at 18h30 and repeated on Thursdays at 19h00 (SA Time)
Interested to play your part?

We are looking for volunteers to work with and at the iStart2 HUB to assist in the roll-out of the iStart2 initiative - amongst other things:
- Contacting and working with schools/ Mother's Committees to participate in selling "Bags of Hope" for school fundraising projects in 2014.
- Building a database of faith communities in partnership with SAFCEI.
- Training providers in 27 districts of South Africa interested in partnering with iStart2 on training initiatives in New Venture Creation and Environmental Practices. The districts are:

Johannesburg, Soweto, Boksburg, Tshwane, Cape Town, Durban, Bloemfontein, Stellenbosch, PMB, Port Elizabeth, Van der Bijl Park, Roodepoort, Rustenburg, Tlokwe, Nelspruit, Kimberley, Witbank, Polokwane, Kroonstad, George/Oudtshoorn, Richardsbay, East London, Kuruman, Upington, Mafikeng, Worcester and Bethlehem.
Email Pierre du Toit at pierre@iStart2.com if interested.
Don't forget to Like our facebook page and follow the unfolding of the iStart2 journey  :-)

You might even be one of the 7 ..